PAID SEARCH ADVERTISING
Our paid advertising strategy enables you to instantly link up with the people searching for your services and products. A properly planned and executed paid search advertising campaign is a guarantee to high customer conversions and sales.
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RESULTS-DRIVEN| Paid Search Advertising Services.
OVER 95% of internet users in Kenya research online before making a purchasing decision. They use keywords that suggest what they’re looking for and the reasons they want to buy particular products or services. Paid searches help you target these clients by use of multiple dimensions, which include time, device and location. They accomplish this by taking advantage of granular control over market performance.
With paid search advertising, you have more say over who ultimately gets access to your page and who does not. You could, for instance, be doing everything right as far as SEO is concerned, only to discover that your ranking is based on keywords you did not intend to use. In contrast, paid searches advertising allow you more control over your ads to tailor them to suitable buyer personas.
Paid searches have the advantage that you only get to pay for the actual clicks you got. Whereas your ad could capture the attention of thousands of viewers, it’s only those who visit your page that matter, and these are the ones you get to pay for.
Developing an effective paid advertising strategy is critical to your overall digital marketing campaign. Akus Digital Solutions is committed to providing you with the best Paid Search Advertising services in Kenya. Talk to us and find out how you can complement your SEO efforts with focused paid search advertising.
RESEARCH AND PLANNING
We research and analyze your industry trends what works and what doesn’t. We identify a starting keyword list and other opportunities.
BUYER PERSONA DEVELOPMENT
Based on your target audience, goals and needs we develop buyer personas that provide detailed information about your audience’s preferences, lifestyle choices, and behaviors.
LANDING PAGE OPTIMIZATIO
We help you optimize your landing page with quality content and appropriate call to action buttons.
LAUNCH AND DISTRIBUTION
Upon the successful development of the ad strategy, we help you launch it across various channels and platforms. Proper timing is taken into account when posting to achieve the best results.
ANALYTICS AND REVIEW
We closely monitor and review the campaign. Information gathered from the review is critical in making improvements to the campaign.
Why Choose AKUS Digital Solution
Our primary objective is to help your business grow and build your brand. It’s what we’re passionate about, and we know how to make it work for our client.
We’re a digital marketing agency that seeks to understand our client’s business goals. Akus digital solutions are customized based on individual client’s goals and needs.
We use the latest technology to position your business as a top player in your industry and surpass all competitors.
We’re committed to help your business find success. We focus on long-term strategic partnership and opportunities to grow your brand
We’ve got the expertise to do all of our work in-house. We don’t offer services that we cannot fulfill ourselves.
We’re results-focused. If something we’re working on is not giving positive results, we don’t cover it up and make it appear like everything is ok.
We fully understand the value of open & timely communications. You are speaking directly to our digital experts.